Marketing is an ever evolving industry. Even if you have had success with word of mouth advertising and a strong referral base, if you aren’t keeping your marketing ideas and tools up to date and evolving, then you are putting your business at risk when your competitors make changes in your environment. In Real Estate businesses, you can’t afford not to spend on marketing if you are relying on long-term viability for your business. That being said, marketing does not need to be expensive. Here’s how you can use print

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